What is Visutal? >
Visutal is a cloud-based digital advertising system built into multi-media urinals. Using the Visutal technology, advertising clips are streamed to a 6.5-inch screen embedded in each urinal.
The screens can be used to promote your own products and services, as well as carrying independent paid-for advertising.
Now exclusively available in the UK, Visutal brings a unique facelift to washroom advertising, replacing traditional poster methods with stunning HD images on a full colour LED screen, ideal for either video or static advertising display, and all controlled via the cloud.
Visutal gives you complete control >Visutal gives you complete control. You control the number of adverts and the duration of the clips. You can timetable changing content and target ads at specific urinals, all remotely via the cloud.
- The average time spent at a urinal is 40 seconds
- 5×8 second clips can be shown during a typical visit
- 10,800 advertising clips can be shown each day
- 90% of users recall the advertising message
- 93% of users noticed the advertising display first
Easy to upload
You have the control over what is uploaded
You have full flexibility with instant changes
Control content to target audiences
Clips can be timed to coincide with events or market changes
With advertising revenue, the average ROI is very impressive
- Boost your advertising
- Time your content to select targeted audiences
- Control each unit or location individually
- Create a NEW revenue stream
- Increase brand awareness
- Run promotions
- Stream RSS and TV Feeds
- Central CMS
- Play .mov & Mpeg files
How it works
Connects to wireless network
Accesses media content
Sends content through network
Plays content on screen
See Visutal urinals installed in the Cinemax in Bratislava
The Visutal Range
Visutal can be used by a variety of market sectors to demographically target high footfall audiences in male washrooms throughout shopping malls, sports stadia, clubs, bars and tourists locations, to name a few. The screens can be used to promote your own products and services, as well as carrying independent paid for advertising.